Ebooks for download pdf The Complete Idiot's Guide to Marketing
The Complete Idiot's Guide to Marketing. Sarah White
The-Complete-Idiot-s-Guide-to.pdf
ISBN: 9781592571352 | 464 pages | 12 Mb
- The Complete Idiot's Guide to Marketing
- Sarah White
- Page: 464
- Format: pdf, ePub, fb2, mobi
- ISBN: 9781592571352
- Publisher: Alpha Books
Ebooks for download pdf The Complete Idiot's Guide to Marketing
Overview
From online marketing to old-fashioned word-of-mouth, readers will find a comprehensive update on key marketing basics, as well as such topics as: • Guerilla marketing • Marketing to Boomers and Latinos • Online marketing • Targeted-but-affordable direct mail • Sample marketing plans for several types of small businesses (as well as a couple of larger projects) • Practical, do-it-yourself distribution strategies • Analysis of business segments and trends, and much more.
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