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Design management is not a departmental or a supervisory role. It is a strategic and purposeful or- ganizing process. Organizations that integrate design.Design managers coordinate the activities of various stakeholders (designers, managers, product developers, marketing and corporate communication staff, PDF | On Sep 5, 2011, Rachel F. D. Cooper and others published The Handbook of Design Management | Find, read and cite all the research you need on PDF | The role of design is clearly broader and more comprehensive than the part it plays in traditional product development. Design thinking is. Design Management Lecture PDF. Chris Ebbert 4 Design Management Design Management is a business discipline. Chris Ebbert 5 Design Management Design The management of design has emerged as central to the operational and strategic options of any successful organization. The Handbook of Design Management Design Management. Definitions. ?DESIGN MANAGEMENT is the business side of design. DM encompasses the ongoing processes, business decisions, and.