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Brand integrity is a fragile thing, so it needs to be treated as such. Brand guidelines are, in essence, your owner's manual on how to “use” your brand. These A good, solid standards will save you time, money, and frustration. to how to use the logo, typography and colors to create new graphics. Graphic Standard Manual. Inspirational designs, illustrations, and graphic elements from the world's best designers. Want more inspiration?From reprinted graphics standards manuals to new compendiums of archival work, our titles always aim to make great design available to all. As designers Jan 10, 2017 - Explore Ramanda Hadi's board "Graphic Standard Manual" on Pinterest. See more ideas about graphic, brand guidelines, book design.