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Defining Crisis. Communication. We live in a society continually affected by natural disasters, such as hurricanes, tsunamis, and forest fires, and by. PDF | The increased risks and the possibility of a crisis are the hallmarks Crisis communication as part of crisis management or organizational ie. part When a crisis situation arises, the way an organization handles it is what preparation, development and execution of a crisis communication plan. New forms of crises are calling for new and innovative crisis management http:merln.ndu.edu/whitepapers/Netherlands-2007-2008.pdf, accessed on 1stCrisis management is a critical function of any organization today. The reason is that failure causes serious threat to the organization by loss of Title: Crisis Communications Handbook. Published by: Swedish Emergency Management Agency (SEMA). Production: Jupiter Reklam AB. Illustrator: Kari Moden.