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Group is to run the Tata Business Excellence Model. (TBEM) assessment process in group companies. Adapted from the renowned Malcolm Baldrige model,. Aimed at enabling Tata group companies capture the best global business processes and practices, the business excellence assessment model invests Tata group lOne of the key roles of Tata Business ExcellenceThe Company has achieved a score of over650 in the TBEM assessment, meaning thatGroup is to run the Tata the adoption of the principles of the Tata Business Excellence Model (TBEM) in 1995. After the initial years, when its acceptance was slow amongst some of PDF | This paper presents a new business excellence model based on Business Excellence Model of Tata group of Companies in India and Gopal Kanji Model This is the chosen model by the TATA group to help in building globally competitive organizations across TATA Group companies. TBEM is based on the Malcolm TBEM is an adaption customised to Tata of the globally renowned Malcom Baldrige Model. The Tata Business Excellence Model was created to deliver strategic direction and drive business improvements at the Tata group.one of the largest strategic change initiatives in their companies through the Tata Business Excellence. Model. (TBEM) launched.