How Investors See 2017 For Indian Startups?

Before going into the details that how investors see 2017 for Indian start-ups, I would like to discuss what exactly a start-up is and what is the role of an investor in it, just for a better understanding.

A start-up is a company that is in the preliminary stage of its incorporation. These companies are usually small and initially financed and operated by a handful of founders. The objective of these companies is basically to target at those services which are not yet offered somewhere else in the market. There is a huge risk of the success of the idea behind these start-ups and due to the limited revenue most of these small scale companies they are not sustainable for the longer term without the additional funding from venture capitalist and these venture capitalist serves as an investor who provides capital to start-ups who don’t have access to equity markets and their motive behind investing in these start-ups is because they find the idea dynamic and expect to earn a enormous return on their investments if these start-ups are a success. So this is the relation between a start-up and investor.

According to a report published in The Times of India on 7 January, 2017 there are seventeen start-ups to watch in 2017. Below I have made the list on the basis of that report in brief, so let’s have a look-

 Faircent- The founders are Rajat Gandhi and Vinay Mathews and the idea is peer to peer lending marketplace for loans where borrowers and lenders will interact among themselves to decide a mutual agreement for their loan.

 STAQU- The founders are Atul Rai and Abhishek Sharma and the idea is company will help users search for products using images rather than words.

 FRESHTOHOME- The founder is Shan Kadavil and the idea is the delivery of fish and meat at home and this year the company is planning to expand to twenty cities.

 ID FOODS- The founders are PC Mustafa, Shamsuddin TK, Abdul Nazer, Jafar TK and Naushad TA and the idea is the delivery of readymade idlis, dosas and chapattis.

 Fresh Menu- The founder is Rashmi Daga and the idea is online food delivery.

 Capital Float- The founders are Gaurav Hindusja and Sashank Rishysringa and the idea is to be a platform for digital financing for SMEs.

 UNBXD- The founders are Pavan Sonudar and Prashant Kumar and the idea is product discovery for ecommerce companies.

 HEALTHIFTYME- The Founders are Tushar Vashisht, Mathew Cherian and Sachin Shenoy and the idea is to establish a lifetime tracking platform.

 Flyrobe- The founders are Pranay Surana, Shreya Mishra and Tushar Sharma and the idea is providing a platform where people 3

 Tripoto- The founders are Anirudh Gupta and Michael Lynngdon and the idea is to built an online community for travellers to share stories,

 Peelworks- The founders are Nidhi Ramachandra and Sachin CHHabra and the idea is to be a big data analytics for trade.

 NowFloats- The founders are Jasminder Singh Gulati, Nitin Jain, Ronak Kumar Samantray and Neeraj and the idea is to built a platform to get a local business online.

 FARAYE- The founders are Gaurav Srivastava, Gautam Kumar and Kushal Nahata and the idea is logistics Management Software.

 Finomena- The founders are Abhishek Garg and Riddhi Mittal and the idea is to facilitate the young profession.

 Canvasflip- The founders are Vipul Mishra and Manish Jha and the idea is prototyping and testing platform.

 Pine Labs- The founders are Lokvir Kapoor and the idea is providing the payment solutions for credit/debit cards and loyalty programmes.

 MYRA- The founders are Anirudh Contoor and Faizan Aziz and the idea is to provide for an Online Pharmacy.

So this is only one list of start-ups which are going to expand in 2017 and there are many more in the list and if we’ll go through their ideas and strategies of expanding in details we’ll come to know that this require a huge amount of investment and as all the ideas are revolving around the concept of the modern, busy and higher standard of life such as ordering food or meat online and saving the time or taking or giving the designer clothes on rents, so the basic strategy is to target the common man who is willing to save time and money so the success is very much expected and investors are going to invest in such business ideas as they are going to have a lot profit in return.

And this year 2017 is going to be one of the most remarkable and landmark idea for the start-ups and investors as they are ready with a great plan and the targets are clear and the beginning has been done already in 2016 as after the demonetisation in India the ecommerce had grown its popularity. So basically such kind of start-ups are going to be a deadly business set up and investors see this as a great business opportunity.