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2021.12.15 22:39






















With almost half of iPhone users in the US finding apps through search, your app description is one of the most important things you can focus on in your mobile app marketing efforts.


We wrote an entire article just about how app store optimization and mobile search engine optimization work. Spendee is a great example of a great mobile app landing page that has all the elements needed for user acquisition and engagement. Breaking it down, while the page has multiple links out, the two most noticeable links are the App Store and Google Play Store buttons. As you scroll down, each panel has a single call to action, which leads directly back to the main call to action — to download the app.


The second last panel even has social proof from news outlets as well as actual users of the apps. Leverage those existing customers and visitors to get more of them to download your app. Make a small banner for your website that pops up somewhere non-intrusive. I find HelloBar is a great way to do this:. Getting on an App Review Site means you are going to have to send them a pitch. Meaning you have to convince the website that your app is good enough to be reviewed by them and therefore featured on their site.


Many of these app review sites are looking for things such as:. When you reach out, you will most likely have to provide support material for your app. This is usually done in the form of a document containing the following items:.


If you get featured on The Next Web, you can expect tens of thousands of unique visitors in the first 24 hours to hit your website and your App Store page.


If you get reviewed by a popular app blog like AppAdvice, you can expect a similar amount of traffic to flow through to your website and App Store listing.


With a cumulative total of over 11 million Twitter followers, over 6 million Facebook fans and tens of millions of unique visitors per month, features on any of these websites can mean lots and lots of downloads for your app. This is where you make the sale to the journalist to publish the story. Be sure to include lots of screenshots, more than you think reasonable. The last thing you want is to be featured on TechCrunch with a blurry logo because you only sent them one image size.


A good promo video can do wonders for helping people understand what your app is all about. By seeing it in action, they can make a very conscious decision about their choice to test out your app.


These types of quotes help set a message about the company behind the app and build a strong brand for the company behind the app. Having a good promo video is a staple of any mobile app. Clear for iPhone — Available Now! While this video may seem simple compared to other app promo videos, the video generated over 1. Social media, despite the heavy focus by most businesses, is still a very under utilized channel of promotion.


Sending the message once is good, but sending it multiple times over a month or two is even better. Announcing your app launch as a company update is a great way to keep your customers informed about a major company change.


Add your app download links or a link to your app landing page to your email signature as a really easy way to drive downloads over time simply by sending the emails you normally send.


If you run a brick and mortar business, the best way to drive ongoing app downloads is to leverage your foot traffic. Something they may not know at the time. Linkedin is a massive social network with million business professionals and Facebook has over 1 billion users. They represent many markets, many industries and has groups for just about everything you can think of.


Find groups that are made up of people that closely resemble your existing customers or your ideal customers and share the app with them. Explain the benefit of using the app and why they should use the app. If you find a big group, contact the admin of the group and ask them to partner with you to promote the app.


It could be in exchange for money as a paid promotion or it could be a referral partnership where you pay for each download or each new customer. Meetups, events and conferences can be a great place to recruit new mobile app users. Simply bring along a stack of business cards with your app download link on them and give them out to everyone you speak to.


Some larger meetups can involve hundreds of people while a decent size conference can attract thousands. Have a brief initial conversation with the people at the event and then hand them the business card. Suggest that they check out the app and get in touch with you to give feedback.


Take a look at blogs in the space that are relevant to your mobile app. You can see this in the above case of Fastmail. Here's the original TechCrunch article quoted above by Matthew Panzarino. Here's an article at The Verge by Nick Slatt. Hastily compiled overnight by LannyBose. If you've got more examples, pull requests are open on GitHub. Hey Status Rejected. Allows in-app sign-up? We know that's a pain. After you've created an account, you'll be able to use the app.


Purchases possible without Apple? Netflix Status Accepted as of June 15, We know it's a hassle. After you're a member, you can start watching in the app. GitHub Status Accepted as of June 15, Google Docs Status Accepted as of June 18, Public Pastes. Java 12 min ago 1. JavaScript 45 min ago 0. Arduino 1 hour ago 0. You can have a single call-to-action , no matter if the user on the other hand is using an Android or iOS device. You can then either give 2 different links in the text message or just one that will automatically detect what phone your user is on.


Using bit. About Latest Posts. Sylvain Gauchet. Hi there, I'm Sylvain and I'm one of the co-founders of Apptamin. Apptamin is a creative agency specialized in app videos video ads, app store videos, etc. Follow Apptamin on Twitter Follow me on Twitter. Looking to Increase conversion or acquire users? Check out our video services. Nice good. Leave a Reply Cancel reply Your email address will not be published. Hong Kong Reverse Asia Ltd.


New York Reverse Productions, Inc. Maximize the fun by being in control of all of the design decisions. As soon as you solve your first crossword puzzle, you are on your way to help Emma fix up the old mansion and turn it into your dream house! Learn more about the game on Facebook: Wordington Questions?


Contact our support team by sending an email to support qiiwi. Welcome to yet another great update of Wordington! A few things I want to say. First, in word challenges it gives you a choice to watch an ad to spin a wheel for a reward. There also a variety of different hints. You will understand what I mean if you get the game. Second, It gives you a choice to play and earn tasks or play for coins. Third, sometimes they give you ridiculously small tasks, like opening a box, or putting books on a shelf, when I want to do the fun stuff like putting in new wallpaper, or picking out some new chairs.


Overall, I think this is a good app, and you should try I out. Moves a little slow.