How much livestrong money goes to research

Lastly, Livestrong publishes a set of cancer guidebooks, which include a journal, a record keeper to help organize paperwork, and a manual walking readers through the many steps of treatment.

These are available from the Livestrong website for free. Tall and serious, she came to the foundation in from the Bush Department of Education. Armstrong is a visitor, not a daily presence; when I was there in June, he had already decamped to Aspen for the summer. But his handprints are all over the place, from the framed yellow jerseys outside the staff gym to the enormous yellow chopper a gift from the guys on Orange County Choppers parked near the lobby.

Ulman was a sophomore soccer player at Brown University when he was diagnosed with a rare tumor and two types of melanoma.

After successful treatment, he started his own foundation for young adults with cancer; Armstrong read about him in the Brown alumni magazine and sent an admiring e-mail.

They hit it off, and Ulman came aboard in Like his boss, Ulman is energized by adversity. Tacked to the wall of his cube is a photo-copied quote from Ken Berger, the head of Charity Navigator , an influential ratings and watchdog group. In the early years, Ulman says, the foundation awarded grants for research on both testicular cancer and cancer survivors. The grants were small, in the low six figures or less, and were aimed at scientists pursuing cutting-edge ideas.

The main reason for the shift, Ulman says, was scale. Ulman says Livestrong was too small to make a difference in such a big pond.

Point taken. The Susan G. With Livestrong gone, there is no equivalent private funder for testicular-cancer research. Sage says that the kind of contribution Livestrong was making is still needed. McLane agrees. Armstrong spent much of that year campaigning for Proposition 15, a Texas ballot initiative to create a huge pool of public money for cancer research and prevention.

He worked the Texas legislature and traveled the state by bus with then state representative Patrick Rose, and the measure passed.

But it took Comeback 2. No bonus. Rather than funding test-tube projects, it was deploying buzzwords like leverage, partnering, and message. Lance even has his own seat: Box 1, Seat Did the doping allegations bother them? This is a big improvement over , when the American Institute of Philanthropy took Livestrong to task for spending 45 cents of every dollar on fundraising.

In one memorable case, its lawyers shut down a man in Oklahoma who was selling Barkstrong dog collars. During my visit, I was plied with glossy reports and brochures, which are cranked out by the truckload. To kick things off, Livestrong hired Ogilvy, the famous advertising firm, to create a global cancer-awareness campaign leading up to the summit. The former president of Nigeria even showed up. Often, the main output at gatherings like this is verbiage, and so it was at the summit.

McKinnon, a media strategist for President George W. Bush, introduced Armstrong to another client, Bono. The two hit it off, and soon Armstrong seemed to be aiming toward a Bono-like role as a global cancer statesman. Sitting beside me at that event, a man named Scott Joy nodded fervently as he listened. Joy is now a Livestrong Leader, part of an elite corps of fundraisers and organizers.

Joy is one of many Livestrong Army members who remain passionate about their cause and their hero. In certain instances, though, he has leveraged this charitable appeal for personal gain. During his comeback, the lines between Cancer Lance and Business Lance became especially blurry. We got taken. That's the way sometimes we feel about it. Radar and RadarOnline are registered trademarks.

All Rights Reserved. People may receive compensation for some links to products and services on this website. Offers may be subject to change without notice. If you didn't know better, you might think livestrong. When asked by Attkisson if she thought people might be confused if they Google "Livestrong" and end up on the for-profit website, McLane replied, "There's possibly always room for improvement, but our goal is to avoid any confusion.

According to McLane, 82 cents of every dollar raised by the Livestrong Foundation is invested in programs, services and grants that support people struggling with cancer. But that's using a common charity accounting method that counts everything from marketing costs to executive salaries, lobbying, and legal fees as what's called "program services. McLane responded, "Grants aren't the only thing that the foundation invests in, obviously. We have people here in Austin, Texas, many of whom are social workers, policy experts, people who work with survivors every single day.

In late May came the news that Nike, a key sponsor, was cutting its ties with the charity. Livestrong officials responded, saying the charity is "deeply grateful" to Nike and remains in "sound fiscal health. We got taken. That's the way sometimes we feel about it.

McLane acknowledged, "There is a small, tiny percentage of people who have asked for their money back. We invest the funds that donors entrust to us into programs and services that help survivors get access to care and a better quality of life. And we don't pull those investments out.