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[PDF] Small Data: The Tiny Clues That Uncover Huge Trends by Martin Lindstrom

2022.04.28 18:30

Small Data: The Tiny Clues That Uncover Huge Trends. Martin Lindstrom

Small Data: The Tiny Clues That Uncover Huge Trends


Small-Data-The-Tiny-Clues-That.pdf
ISBN: 9781250080684 | 256 pages | 7 Mb
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Martin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of “small data” in his quest to discover the next big thing Hired by the world's leading brands to find out what makes their customers tick, Martin Lindstrom spends 300 nights a year in strangers’ homes, carefully observing every detail in order to uncover their hidden desires, and, ultimately, the clues to a multi-million dollar product. Lindstrom connects the dots in this globetrotting narrative that will enthrall enterprising marketers, as well as anyone with a curiosity about the endless variations of human behavior. You’ll learn… • How a noise reduction headset at 35,000 feet led to the creation of Pepsi’s new trademarked signature sound. • How a worn down sneaker discovered in the home of an 11-year-old German boy led to LEGO’s incredible turnaround. • How a magnet found on a fridge in Siberia resulted in a U.S. supermarket revolution. • How a toy stuffed bear in a girl’s bedroom helped revolutionize a fashion retailer’s 1,000 stores in 20 different countries. • How an ordinary bracelet helped Jenny Craig increase customer loyalty by 159% in less than a year. • How the ergonomic layout of a car dashboard led to the redesign of the Roomba vacuum.

martin lindstrom in books | chapters.indigo.ca
minds, we're barely aware of… See Details. $13.99 was. Quick View Kobo eBook Small Data: The Tiny Clues That Uncover Huge Trends  Edge of Normal by Carla Norton - Book Trailer - YouTube
Jul 25, 2013 - 16 sec - Uploaded by StMartinsPressSmall Data: The Tiny Clues That Uncover Huge Trends by Martin Lindstrom - Duration: 2:49. by Jeeves Knows Best: How To Make The Perfect Cocktail - YouTube
Nov 6, 2013 - 2 min - Uploaded by StMartinsPressSmall Data: The Tiny Clues That Uncover Huge Trends by Martin Lindstrom - Duration: 2:49. by Small Data: The Tiny Clues That Uncover Huge Trends - American
Martin Lindstrom, author of Small Data: Adventures in Cracking the Code of Consumer Desire (St. Martin's, February 2016) and producer of the  From the BBC Documentary, “The English Surgeon,” featuring Dr
Sep 16, 2014 - 2 min - Uploaded by StMartinsPressSmall Data: The Tiny Clues That Uncover Huge Trends by Martin Lindstrom - Duration: 2:49. by Kristin Hannah, author of Nightingale - YouTube
Nov 6, 2014 - 1 min - Uploaded by StMartinsPressSmall Data: The Tiny Clues That Uncover Huge Trends by Martin Lindstrom - Duration: 2:49. by The Story Behind the Headlines in Lisa Scottoline's - YouTube
Oct 19, 2015 - 1 min - Uploaded by StMartinsPressSmall Data: The Tiny Clues That Uncover Huge Trends by Martin Lindstrom - Duration: 2:49. by THE WALKING DEAD NOVELS: Descent - YouTube
Sep 22, 2014 - 16 sec - Uploaded by StMartinsPressSmall Data: The Tiny Clues That Uncover Huge Trends by Martin Lindstrom - Duration: 2:49. by Brian Doyle, the author of The Plover - YouTube
Jul 30, 2013 - 1 min - Uploaded by StMartinsPressLiving on a small island in the middle of a historic Canadian River in Small Data: The Tiny

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