[PDF] Content Strategy for the Web by Kristina Halvorson, Melissa Rach
Content Strategy for the Web. Kristina Halvorson, Melissa Rach
Content-Strategy-for-the-Web.pdf
ISBN: 9780321808301 | 240 pages | 6 Mb
- Content Strategy for the Web
- Kristina Halvorson, Melissa Rach
- Page: 240
- Format: pdf, ePub, fb2, mobi
- ISBN: 9780321808301
- Publisher: New Riders
Spanish audio books download Content Strategy for the Web by Kristina Halvorson, Melissa Rach (English Edition)
If your website content is out of date, off-brand, and out of control, you're missing a huge opportunity to engage, convert, and retain customers online. Redesigning your home page won't help. Investing in a new content management system won't fix it, either. So, where do you start? Without meaningful content, your website isn't worth much to your key audiences. But creating (and caring for) "meaningful" content is far more complicated than we're often willing to acknowledge. Content Strategy for the Web explains how to create and deliver useful, usable content for your online audiences, when and where they need it most. It also shares content best practices so you can get your next website redesign right, on time and on budget. For the first time, you'll: See content strategy (and its business value) explained in plain language Find out why so many web projects implode in the content development phase ... and how to avoid the associated, unnecessary costs and delays Learn how to audit and analyze your content Make smarter, achievable decisions about which content to create and how Find out how to maintain consistent, accurate, compelling content over time Get solid, practical advice on staffing for content-related roles and responsibilities
Why Higher Ed Sucks at Content Strategy | .eduGuru
Creating any kind of good content strategy is going to require changing the way people work on your web site, and that is diametrically
Content Strategy for the Web | Class | School of Visual Concepts
SVC Seattle's one-day workshop will cover the basics of web content strategy -- what it is, why it's important, and how to start bringing its rewards to your site.
CDG Interactive: CDG Book Club: Content Strategy for the Web by
We're kicking off 2010 by starting the CDG Book Club. Every month or so, we'll be reading a book about the web industry and posting our raves
Content Strategy Summit 2012 - September 27, 2012
Environments for Humans brings together some of the Web's most notable experts in Content Strategy for an all-new, one-day only online conference, the
Sue Davis - Content strategy for the web training course
Content strategy for the web. My new course for the Publishing Training Centre in London. It follows on from Writing and editing for the web. Take charge of
Download more ebooks:
DOWNLOAD [PDF] {EPUB} Extrêmement fort et incroyablement près
[PDF/Kindle] How to Raise a Reader by Pamela Paul, Maria Russo, Dan Yaccarino, Lisk Feng, Vera Brosgol
Download PDF Autobiographie d'un yogi
[PDF] Quand la machine apprend - La révolution des neurones artificiels et de l'apprentissage profond by Yann Le Cun
Online Read Ebook Le grand livre de la charcuterie - Terrines, saucisses, pâtés en croûte
{pdf download} Petit dictionnaire en langue des Oiseaux - Prénoms, Pathologies et Quelques Autres
Download Pdf Les 7 vies de Léo Belami
Online Read Ebook Justicière, Volume 1 (Les Archives de Roshar, Tome 3)
{epub download} The Acid King by Jesse P. Pollack
Komi Can't Communicate, Vol. 4 by Tomohito Oda on Audiobook New