アイデアが生まれるところ｜Where Ideas are Born

プランナーさんやデザイナーさんにアイデアがどのように生まれるかをよく聞く。お風呂に入っている時とか、寝ている時など人によって異なる。チーズガーデン創業者の手塚さんは若い頃ヒラメキを書き留めるために寝ている時はいつもペンを握りしめていたそうだ。確かにアイデアは外からやってくるのではなく、自身の中から湧き出てくるものだ。それを放置しておくのではなく、絵でも言葉でも何か視覚化して残すことが大切だ。頭の中がスクショできると楽なんだけどなぁ。（絵と文：サカキテツ朗）

2022/11/25

I often ask planners and designers how ideas are born. It varies from person to person, such as when taking a bath or sleeping. Mr. Tezuka, the founder of Cheese Garden, says that when he was young, he always held a pen in his hand to write down his inspirations. Ideas do not come from the outside, they come from within. Instead of leaving it as it is, it is important to visualize something in pictures or words and leave it. It would be nice if I could screenshot what was going on in my head. -Text and illustration by Ted Sakaki

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#コムコムラボ