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To Know Is to Compare: Studying Social Media across Nations, Media, and Platforms by Mora Matassi, Pablo J. Boczkowski, Mora Matassi, Pablo J. Boczkowski
- To Know Is to Compare: Studying Social Media across Nations, Media, and Platforms
- Mora Matassi, Pablo J. Boczkowski, Mora Matassi, Pablo J. Boczkowski
- Page: 224
- Format: pdf, ePub, mobi, fb2
- ISBN: 9780262545938
- Publisher: MIT Press
Download To Know Is to Compare: Studying Social Media across Nations, Media, and Platforms
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How systematic comparative research can unlock the potential of social media scholarship. Though diverse and fruitful, social media scholarship too often focuses on single platforms in single countries, disconnected from other media that people use. Mora Matassi and Pablo J. Boczkowski’s alternative approach offers a framework based on the epistemological principle that everything we know emerges from comparing two or more entities. Drawing on a wealth of real-life cases, Matassi and Boczkowski examine key aspects of social media from three comparative dimensions (nations, media, and platforms) and two topics (history and language) to propose a blueprint that encourages researchers and lay readers alike to think about social media from new perspectives. Matassi and Boczkowski illustrate their theoretical points with examples that link multiple media, illuminate an array of platforms, cover different countries and eras, and address various languages and both textual and non-textual signifiers. The result is an original conceptual account that allows for the study of social media in ways that are global, de-westernized, transmedia, and multiplatform. In addition, the authors review the major texts that use a comparative treatment and suggest topics, theories, and methods for engaging in comparative studies in the future.
An Agenda for Comparative Social Media Studies: The
Prevalence of social media addiction across 32 nations
Agenda-setting theory
Social media and television
Loneliness and Social Connections
To Know Is to Compare: Studying Social Media across
Smartphones, social media use and youth mental health
To Know Is to Compare: Studying Social Media across
Social media as a news source
Media and information literate citizens: think critically, click
Relationships between five different social media platforms
Understanding who talks about what: comparison between
Effect of social media usage on the cultural identity of rural
Social media
Hamad Bin Khalifa Al-Thani Professor Northwestern
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