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DOWNLOAD [PDF] {EPUB} Logo Modernism by Jens Muller

2024.07.10 11:03

Logo Modernism. Jens Muller

Logo Modernism


Logo-Modernism.pdf
ISBN: 9783836545303 | 432 pages | 11 Mb
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Brand new: An unprecedented catalog of modern trademarks Modernist aesthetics in architecture, art, and product design are familiar to many. In soaring glass structures or minimalist canvases, we recognize a time of vast technological advance which affirmed the power of human beings to reshape their environment and to break, radically, from the conventions or constraints of the past. Less well-known, but no less fascinating, is the distillation of modernism in graphic design. This unprecedented TASCHEN publication, authored by Jens Müller, brings together approximately 6,000 trademarks, focused on the period 1940–1980, to examine how modernist attitudes and imperatives gave birth to corporate identity. Ranging from media outfits to retail giants, airlines to art galleries, the sweeping survey is organized into three design-orientated chapters: Geometric, Effect, and Typographic. Each chapter is then sub-divided into form and style led sections such as alphabet, overlay, dots and squares. Alongside the comprehensive catalog, the book features an introduction from Jens Müller on the history of logos, and an essay by R. Roger Remington on modernism and graphic design. Eight designer profiles and eight instructive case studies are also included, with a detailed look at the life and work of such luminaries as Paul Rand, Yusaku Kamekura, and Anton Stankowski, and at such significant projects as Fiat, The Daiei Inc., and the Mexico Olympic Games of 1968. An unrivaled resource for graphic designers, advertisers, and branding specialists, Logo Modernism is equally fascinating to anyone interested in social, cultural, and corporate history, and in the sheer persuasive power of image and form. Text in English, French, and German

Taschen Logo Modernism Book - Hypebeast
Logo design is without a doubt the most difficult branch of graphic design, whereby the entire identity and value structure of a company must be 
LOGO Modernism Jens Muller - krainaksiazek.pl
Less well-known, but no less fascinating, is thedistillation of Modernism in logo design. With the creation of clean visual concepts, graphic designers sought to 
Logo Modernism Is a Brilliant Catalog of What Good - Reddit
Logo Modernism Is a Brilliant Catalog of What Good Corporate Logo Design Looks Like (slate.com). submitted 3 days ago by skumfrog.
Logo Modernism - MENDO
An unrivaled resource for graphic designers, advertisers, and branding specialists, Logo Modernism is equally fascinating to anyone interested in social, cultural 
UP: 1950-1968 Modernism Style Logos
1950-1968 Modernism Style Logos. Post-War Modernism. The end of World War II brought a significant design change to the US. Many of the world's talented 
Logo Modernism. TASCHEN Books
Examine the distillation of modernism in graphic design with this vast collection of approximately 6000 logos from 1940–1980. Ranging from media
Group of: Logo Modernism | Logo Design Love | We Heart It
Group of: Logo Modernism | Logo Design Love | We Heart It.
Logo Modernism Is a Brilliant Catalog of What Good - Reddit
Logo Modernism Is a Brilliant Catalog of What Good Corporate Logo Design Looks Like (slate.com). submitted 3 days ago by skumfrog.
Logo Modernism (English, French and German Edition)
Discover the best home products trending in the design community. Sign up for emails to get notified about the freshest products, offers and more (this is one 
Logo Modernism - The Design Life
Whist reading through the design press, this fantastic new book by Jens Müller; 'Logo Modernism', caught my eye and is now at the top of my 

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